How much should I spend on marketing?
Brand Awareness-analysis of the level of advertising, which is accessible according to your target markets with appropriate levels of frequency and credibility
specific response – Analysis of the Response and conversion rates, which can be accessed from various forms of advertising
brand awareness is a direct product of Marketing Strategy – by identifying the key target markets and with an understanding of the competitive environment, it is possible to establish a picture of the level and nature of the “brand” advertising required to generate awareness for the brand to new customers and reinforce the message to existing customers.
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Category : Marketing